Recent Media Placement Strategy Myths Debunked…
What’s in a name? (Part 3)
Trademarks and Google AdWords Now that we have a little background on trademark law, how does this context fit with the Binder & Binder story, and how does it help us answer the question, “What’s in a name?” It starts with keyword advertising, specifically Google’s […]
Breaking Down the Benefits of Online Directories – Paid and Unpaid
We have been asked several times by clients what the value is, if any, of online directories such as Findlaw, Lawyers.com, etc. But last week when Barbara Bryant asked a specific question about an opportunity with which they were presented, it prompted me to look […]