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PRESS RELEASE: Law Firms Learn How to Combat Online Threats in cj Advertising Webinar

NASHVILLE, Tenn. [Feb. 28, 2024] – Law firms concerned with competitors and lead generation companies undermining their online marketing efforts found practical solutions during a free webinar hosted by Nashville-based advertising and marketing agency cj Advertising on Tuesday, February 27, 2024. The webinar, ‘Defending Your […]

Ask These 7 Questions the Next Time You Meet with Your Digital Ad Vendor

Navigating your digital advertising efforts can often feel like a puzzle. As a marketer, you already know how to piece together questions to ask your ad vendor in order to get meaningful insights about your campaigns. But even the most seasoned professionals can benefit from […]

The Power of Reviews: Boosting Your Firm’s Online Reach

In digital advertising, placing your law firm in the spotlight isn’t just about being seen—it’s about being seen by the right people at the right time. With potential clients’ eyes scanning information-dense feeds at all hours of the day, optimizing your approach to digital ads […]

How Small Law Firms Can Excel in LSAs

Small personal injury law firms often find themselves in what feels like a David vs. Goliath battle, striving to carve out a market niche against larger, more established firms. Smaller practices face many challenges, from more limited budgets to less brand recognition. However, Google provides […]

Email Marketing Guide for Personal Injury Law Firms

At cj Advertising, we’ve helped personal injury law firms dominate their markets since 1994. In that time, our expertise has extended into the realm of digital marketing. With more than 300 million regular internet users in the U.S. alone as of 2023, digital marketing has […]

Don’t Get Sent to Spam! Your Guide to Google and Yahoo’s 2024 Email Rules

Building and launching successful email marketing campaigns for your law firm requires knowledge, planning, and constant tweaking and analysis. It also requires following specific guidelines set by some of the most popular email clients, including Google and Yahoo. While guidelines for sending marketing emails to […]

Amazon Prime Adds Ads | What You Should Know

On Monday, January 29, 2024, Amazon will switch ALL of its Prime users from ad-free to ad-supported. You can pay an extra $3/month to remain ad-free, but estimates suggest that only about 30% (at most) of users will make the change. So, figure something like […]

Can AI Content Help Law Firms Get Ahead?

AI Content: A New Trend in the Legal Sector   Artificial intelligence has revolutionized many industries—now, AI content writing tools are primed to transform the legal field as well. AI’s role in content creation could be a game changer in an industry where time is […]

Update Your SEO Strategy for Google’s Search Generative Experience

In Part One of Google’s Search Generative Experience for Legal Marketing, we introduced the concepts of zero-click searches and Google’s Search Generative Experience (SGE). As both zero-click searches and SGE aim to simplify the search process by displaying the most relevant results directly to users, […]