Google Hits the Real Time!
Category: Industry Trends Our Services
This content has been reviewed by Gary O. Bruce
After a long wait, Google is finally updating their search algorithm. It’s true! The Penguin 4.0 algorithm has been released! But now, instead of periodically refreshing data, updates are being made in real time! So, you’re probably wondering what this means for you. Ultimately, the […]
No Fee Guarantee Is Alive and Well!
Category: Our Services
This content has been reviewed by Gary O. Bruce
It’s been well over a year since we shared any news about the No Fee Guarantee®—too long for something with so much significance in our legal marketing world. Our last post was about the trademark meeting federal requirements to be classified as “Uncontestable,” a status […]
104 Days until (Broadcast) 2017! cj’s Annual Placement Process
Category: Our Services
This content has been reviewed by Gary O. Bruce
It’s September. Many people are thinking about their holiday plans for 2016. Meanwhile, your media team can tell you that Thanksgiving 2017 is on November 23 and Christmas 2017 is the last Monday in December. We are currently on step 12 (of 26) in the […]
Cleared for Takeoff!
Category: Our Services
This content has been reviewed by Gary O. Bruce
Where do you find an advertising agency with a commercial drone license, two state-of-the-art drones, and two certified drone pilots who ALSO possess the talent to shoot quality video? Right here at cj Advertising, baby! Our Front-end Development Manager Jon Ray is a certified flight […]
New Political Lawyer Commercial: Too Hot to Handle?
Category: Our Services
This content has been reviewed by Gary O. Bruce
You know that inner struggle you have when you see a tempting dessert, but your diet (or spouse) says you shouldn’t have it? Well, after you watch our new commercial “Candidates,” the angel on your right shoulder and the devil on your left are about […]
When Words Collide
Category: Industry Trends Our Services
This content has been reviewed by Gary O. Bruce
As a copywriter here at cj Advertising, I know firsthand that words have power. And I can tell you that we carefully choose the right words to market our clients’ brands. That’s why there’s been a lot of discussion lately in the Creative Services department about […]
Pay Per Inquiry: Where do we stand?
Category: Our Services
This content has been reviewed by Gary O. Bruce
Last June, we launched a push toward creating pay per inquiry opportunities with, primarily, print avenues. Over the past year, your cj Media team has researched and pitched various publications in over 25 markets, including Houston, West Palm Beach, Birmingham, D.C., Nashville, and Austin, among […]
Affiliate Changes
Category: Our Services
This content has been reviewed by Gary O. Bruce
From time to time, stations within a market change affiliates. Stations are bought and sold all the time and that can mean big changes. It has happened to several markets where we have active schedules. So what exactly does it mean when the affiliates change?
Use Your Best Discretion – Buys Built to Build Your Brand
Category: Our Services
This content has been reviewed by Gary O. Bruce
Your cj Media team takes a lot of pride in building schedules that make your phone ring. Our Direct Response (DR) buys have been proven to generate calls for our clients. Your phone has been ringing off the hook for a while. You own daytime […]
Lawyer Commercial Picking Up Steam
Category: Our Services
This content has been reviewed by Gary O. Bruce
Every year, we make a variety of templates that lawyers can use in their advertising arsenal. But we always save a little creative juice for one project that will give our clients an edge, create some buzz, and most importantly, make that mother-lovin’ phone ring.