Now Is the Time to Advertise for Nursing Home Cases

This content has been reviewed by Gary O. Bruce

Spring holidays are right around the corner. Tis the season to spend time with family, and that includes visiting loved ones who are living in a nursing home or other assisted living facilities. Unfortunately, if family members have not been able to visit, they might […]

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3 Easy Ways to Get More Referrals

This content has been reviewed by Gary O. Bruce

What is the most important lead source that you should be maximizing? REFERRALS. In our team’s years in the legal industry, we can tell you two key things about them:  The highest value cases often come from past clients or other people in your network. The […]

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How to Use CSA Reports to Gauge the Competitive Landscape in Your Market

This content has been reviewed by Gary O. Bruce

If you’re a cj media client, you might take notice when competitive spending analysis reports (CSAs) pop up in your inbox every month.* You may have observed some high spending estimates reported for you and your competitors. You may even have wondered why or how […]

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What do 3 signed cases and nearly 12,000 new emails have in common?

This content has been reviewed by Gary O. Bruce

Firms who invest in their communities see tremendous returns. And the results of our recent Thanksgiving Giveaway Campaign demonstrate just that.  For participating firms, here were the average stats for this single campaign: 11,781 new emails 68 cents per email address 1,749 new social media followers […]

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Time Spent With Family This Holiday Season is Valuable (In More Ways Than One)

This content has been reviewed by Gary O. Bruce

‘Tis the season to spend time with family. This includes visiting loved ones who are living in nursing homes or other assisted living centers. This year, more than ever, checking in on and being with family seems even more important. Unfortunately, if family members have […]

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Social Media Engagement Is Down. What Gives?

This content has been reviewed by Gary O. Bruce

Social media helps firms connect with users and increase brand awareness. But engagement on both organic posts and paid ads is down big time in 2020. We aren’t the only ones who have noticed this—it’s a trend that has been observed across the industry. What’s […]

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Google’s New Search Offering May Be Bigger Than PPC

This content has been reviewed by Gary O. Bruce

Google is rolling out the next big thing in pay-per-lead advertising: local services ads. What does this mean for your firm?  Local services ads are a way for your firm to be featured and stand out in the local results section of a Google search. […]

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The Powerful Ps of 2020: Pandemic and Political

This content has been reviewed by Gary O. Bruce

2020—What a Year! It’s only August, but this year has presented more challenges world-wide than any of us have experienced. And it’s not over yet. COVID-19 has disrupted everyone’s lives, both personally and professionally. And here at cj, we’re learning new ways to persevere and […]

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How TV and PPC Have Helped Law Firms Rebound from a COVID Slump

This content has been reviewed by Gary O. Bruce

When catastrophe hits, it’s tempting to follow the same script as everyone else. Whether you’re facing an economic recession or a global pandemic, your instincts may tell you to pull back and guard your budget more closely than ever. This is exactly what many law […]

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The 9 Components of a Successful Community Engagement Campaign

This content has been reviewed by Gary O. Bruce

How does a law office in a saturated market become the go-to firm to call when someone needs the help of a personal injury attorney? The answer is by establishing your firm as not only an expert in personal injury law, but also a business […]

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