5 Tried and True Tips to Increase Your Average Fee

This content has been reviewed by Gary O. Bruce

Are you getting every dollar you can for your clients? Knowing how to maximize your client’s case value isn’t always obvious or easy. But that’s what they’ve hired you to do. Here are five tried-and-true methods for accomplishing it. Attorney Rating System Establish tiers for […]

Read Full Post

How to Be Sure Which Web Vendors Share the Data Your Firm Needs

This content has been reviewed by Gary O. Bruce

Advancements in technology have changed every aspect of our lives, including allowing us to develop tools to make our work lives easier and more productive. However, it has also created an influx of new web vendors, making it challenging to know which will move your […]

Read Full Post

What Does the Future of TV Look Like for the PI Industry?

This content has been reviewed by Gary O. Bruce

We’ve been talking about OTT and CTV for a few years now and studying it for even longer. OTT has been around for more years than you may realize, but it hasn’t been incredibly relevant for our industry until recently. And the big question remains: […]

Read Full Post

Top 3 Takeaways from the Spring 2022 Mass Torts Made Perfect Seminar

This content has been reviewed by Gary O. Bruce

Twice a year, plaintiff attorneys gather in Las Vegas at the Mass Torts Made Perfect (MTMP) conference to connect and learn about the latest updates on the hottest mass tort cases. It was a pleasure for me to attend and absorb the current trends, data, […]

Read Full Post

Does Your Nursing Home Marketing Strategy Tell Your Market What to Look for and Where to Turn?

This content has been reviewed by Gary O. Bruce

It’s a sad reality that we in the PI legal industry know all too well. People trust their loved ones to the care of nursing home facilities with the expectation that they’ll receive nurturing and compassion. But what happens so often is that these vulnerable […]

Read Full Post

Now Is the Time to Advertise for Nursing Home Cases

This content has been reviewed by Gary O. Bruce

Spring holidays are right around the corner. Tis the season to spend time with family, and that includes visiting loved ones who are living in a nursing home or other assisted living facilities. Unfortunately, if family members have not been able to visit, they might […]

Read Full Post

Time Spent With Family This Holiday Season is Valuable (In More Ways Than One)

This content has been reviewed by Gary O. Bruce

‘Tis the season to spend time with family. This includes visiting loved ones who are living in nursing homes or other assisted living centers. This year, more than ever, checking in on and being with family seems even more important. Unfortunately, if family members have […]

Read Full Post

Social Media Engagement Is Down. What Gives?

This content has been reviewed by Gary O. Bruce

Social media helps firms connect with users and increase brand awareness. But engagement on both organic posts and paid ads is down big time in 2020. We aren’t the only ones who have noticed this—it’s a trend that has been observed across the industry. What’s […]

Read Full Post

Google’s New Search Offering May Be Bigger Than PPC

This content has been reviewed by Gary O. Bruce

Google is rolling out the next big thing in pay-per-lead advertising: local services ads. What does this mean for your firm?  Local services ads are a way for your firm to be featured and stand out in the local results section of a Google search. […]

Read Full Post

The Powerful Ps of 2020: Pandemic and Political

This content has been reviewed by Gary O. Bruce

2020—What a Year! It’s only August, but this year has presented more challenges world-wide than any of us have experienced. And it’s not over yet. COVID-19 has disrupted everyone’s lives, both personally and professionally. And here at cj, we’re learning new ways to persevere and […]

Read Full Post