Expert Tips on Newsworthy Press Releases for PI Firms
Category: Industry Trends Our Services
This content has been reviewed by Gary O. Bruce
If you are a member of the cj family of law firms, you are familiar with multiple legal advertising channels. However, relying on paid advertising alone is insufficient in today’s crowded marketplace. Another vital piece of your law firm’s overall branding should include personal injury […]
Understanding the Best Practices for Motorcycle Accident Attorneys
Category: Industry Trends
This content has been reviewed by Gary O. Bruce
In our last blog post, we discussed the importance of advertising specifically for big truck cases, reminding your market that your law firm is capable of handling this case type and is there to help. Similarly, if your personal injury firm takes motorcycle cases, it […]
In The Personal Injury World, You Get Big Truck Cases If You Ask For Them
Category: Industry Trends Our Services
This content has been reviewed by Gary O. Bruce
Here at cj Advertising, we are big believers in asking for what you want, especially when it comes to big truck cases. Due to the size and weight of the vehicles involved in a big truck accident, these cases are often catastrophic and severely injure […]
Personal Injury Content – Educate or Someone Else Will
Category: Industry Trends
This content has been reviewed by Gary O. Bruce
For personal injury law firms, calls and form submissions are priority #1. A higher volume of leads, whether qualified or not, means more potential cases. Naturally, this means that contact forms and phone numbers are present and persistent on all pages of a law firm’s […]
Marketing Automation Tools for PI Law Firms
Category: Industry Trends
This content has been reviewed by Gary O. Bruce
Law firms specializing in personal injury cases are in a unique marketing position. When it comes to prospective clients, marketing efforts like billboards and TV reach broad, general audiences, while digital advertising tools like search and social ads target specific audiences. How can firms build […]
Could Your Personal Injury Marketing Dollars Be Slipping Away From You?
Category: Industry Trends
This content has been reviewed by Gary O. Bruce
Here at cj Advertising, we are constantly monitoring our clients’ marketing dollars. Even if your personal injury law firm is not a cj client, you can and should be doing the same thing. At any given time, you should know what you are spending across […]
Best Personal Injury Attorney Conferences You Should Attend in 2023
Category: Industry Trends
This content has been reviewed by Gary O. Bruce
Attending an in-person conference or training event is one of the most effective ways to learn how to grow your law firm. In this competitive industry, it’s crucial to meet and talk to other law firms, continue your education, and stay up to date with […]
How Effective Case Management and Marketing Work Together
Category: Industry Trends
This content has been reviewed by Gary O. Bruce
It’s easy to fall into the trap of thinking that marketing ends as soon as a case gets in the door. Your marketing dollars have done their job, right? On the contrary, marketing continues far beyond the initial call or web submission. In a recent […]
Social Community Campaigns: An Investment With Meaningful Returns
Category: Industry Trends Uncategorized
This content has been reviewed by Gary O. Bruce
The importance of community campaigns cannot be overstated. The opportunity to show goodwill to the people in your community is possibly the most meaningful way your firm can connect outside of helping the injured who call your firm for legal help. Our team has been […]
Advantages of Working With a Funding Company
Category: Industry Trends
This content has been reviewed by Gary O. Bruce
There are many options available to law firms for loans and funding for start-ups, capital, and growth. There are traditional methods like Small Business Loans along with companies offering specific types of funding for personal injury law firms. Law Firm Financing Is Different From Law […]