Category: Industry Trends

This post was written by Email Marketing Specialist Jordan Redfearn at cj Advertising. You may have heard that email marketing is a “spammy” and outdated form of communication. Interactive’s Community Engagement team is here to tell you that these presumptions are incorrect!

Facebook is offering prime digital real estate on your page! It’s now possible to include a call to action on your cover photo*. What does this mean for you? You can: ask clients to “Like” your page. direct clients to your website or app. show […]

At cj Conference 2012, we discussed the practice of buying a competitor’s firm name through a paid search program like Google’s AdWords, Yahoo, MSN/Bing, etc… Is this a smart and/or fair marketing tactic? 

Are you spending enough in daytime TV and want to know the next steps to continue BUILDING YOUR BRAND? cj Media has some options for you!

This blog post is written by Matthew Wilson, an SEO Specialist at cj Advertising. “SEO Highlights” is a bi-weekly roundup of relevant SEO-related articles from cj’s Interactive SEO team. With the recent Panda Update on March 15, SEO tactics and strategy are in the spotlight […]

Anemia Drug Recall Omontys is an injectable drug used to treat anemia in kidney dialysis patients. The manufacturers recalled all lots of Omontys (peginesatide) following reports of serious and potentially fatal hypersensitivity and allergic reactions. These reactions have been reported in patients within 30 minutes […]

da Vinci Surgical Robot The da Vinci surgical robot is an advanced surgical tool used in more than 2,000 medical facilities around the world. The robot is capable of performing complex laparoscopic surgeries, such as hysterectomies and prostate removals, while surgeons remotely control the machine […]

After the confetti cleared from Super Bowl XLVII, cj Advertising joined the chorus of cheers for Oreo’s Dunk in the Dark Twitter ad. The “tweet heard ‘round the world” was well-timed, beautifully executed, and best of all, free. Oreo just stuck it out there and […]

This post was written by Abby Woodcock, PPC Specialist at cj Advertising. On February 6, Google officially announced their latest and “greatest” update to AdWords: Enhanced Campaigns. What are Enhanced Campaigns?

At cj Advertising, many of us love football. But ALL of us are bat$h!t crazy about advertising. So for ad nerds like us, this Sunday’s big game is like…well… the Super Bowl. The innovative commercials serve as creative inspiration and remind us of television’s place atop the advertising throne. […]