Category: Industry Trends
Nineteen Years…don’t they go by in a blink? Not really!
60 brands supported, 2M leads, $300 million invested in advertising, and the recovery of a few billion dollars by clients has likely made us all older, busier, and in some cases flat worn out. But it has also brought us and our teams a wealth of […]
Humming Along with Google’s Hummingbird
Google recently launched Hummingbird, a major update to its search algorithm. Hummingbird changes the way Google searches the Web by: Increasing the importance of location, social media connections, and past searches Your location when you search, who you follow on social networking sites, and what […]
Hummingbird: How Google’s New Search Algorithm Impacts You
This blog post was written by Interactive Web Copywriter Reid Akins in collaboration with cj’s Search team. Google just changed the search game again. The company’s newest search algorithm, called Hummingbird, was announced on September 26, 2013, to coincide with the company’s 15th anniversary. Hummingbird […]
It’s a Win for the Consumer…Really?
There was an article posted on Forbes.com back in February that’s just now getting attention in the IP circles. It focused on a Wisconsin case dealing with keyword advertising where one firm bought another firm’s name in their PPC program that ended in a lawsuit. […]
Google says: “We take trademarks seriously”
In our ongoing attempts to get a straight answer from Google regarding their monitoring of trademarks being used without authorization, our interactive team came across a procedure for filing complaints that also serves as a registration portal for trademarks. Simply put, by registering our trademarks […]
Tort Report (da Vinci Surgical Robot Update)
da Vinci Surgical Robot—Update The da Vinci surgical robot, installed in more than 2,000 hospitals across the country, has come under increased FDA scrutiny after a 34 percent increase in the risk of incidents—some of which were fatal—was reported from 2011 to 2012. During that […]
Nielsen 1Q Cross Platform Report
This post was written by Caitlin Zarella, Media Data Manager at cj Advertising. We all know Nielsen provides the media team with key information to make the most out of our media buys. But did you know they are also tracking how, why, and what […]
Why Accident Victims Call Law Firms
Here in P & D, we don’t do anything by accident. Drawing from published reports, call data, and analysis of competitor spots, even our most experimental work is based on hands-on experience and trusted research. And whenever the available info becomes a little stale, we’re not […]
Tort Report (Diabetes Medications Update)
Type 2 Diabetes Medications (Update) Numerous medications used to treat Type 2 diabetes have now been linked to thyroid and pancreatic cancer. Below is a list of products to watch out for. Potentially dangerous type 2 diabetes medications are as follows:
With Tort Advertising, Think Like A Street Vendor
Street vendors often diversify their selection of goods—think selling sunglasses next to umbrellas—to increase their profits while reducing risks. Many firms are currently diversifying their “goods” with national complex tort campaigns. Interested in this opportunity? Contact Beth Sanchez or Ben Dozier with cj’s tort team to learn more.
