Bonnie Rothenstein's Latest Blog Posts
Is 2017 Really a 53 Week Year?
So you think you have a pretty good understanding of the calendar. 365 days, 52 weeks and each month begins on the 1st. And then you step into the media world and we tell you that the broadcast month of April actually started on Monday, […]
The Endless TV Buffet
The days of having only a few channels and no remote is long over. Now the options seem endless. The options range from over-the-air, cable, satellite and alternatives like Apple TV and Roku. What are they and what do we recommend?
It’s an Election Year…So What Does it All Mean?
The Presidential election in 2012 broke records for spending levels. Predictions for 2016 are saying this year will be way bigger than what we’ve seen in the past, with a huge number upwards of about $8 billion being spent during this political season. As you […]