Tag: stations
Processes, Processes, Processes
This blog post was written by Angel Putman, Director of Media Services Blah, Blah Blah…not really. The cj Media team has over 160 written processes that they follow. The purpose of these processes is to ensure each client gets the highest possible scrutiny every time […]
Media Placement – Core Belief #3
#3. PROGRAMS. Buy programs, not stations, because the target audience is loyal to programs.