Our Favorite GPT AI Tools for Law Firms

by Steff Duhem | March 11, 2024

In a previous blog post, we discussed how AI content writing tools can help your law firm get ahead. While such tools help you brainstorm and draft content for your website, blog, newsletters, and social media posts, they are a fraction of what AI tools can do. In this post, we suggest five additional AI tools being offered in the GPT Marketplace that may be of use to personal injury law firms.


What Is the GPT Marketplace?


In late 2023, OpenAI—the organization behind ChatGPT—announced the ability to create custom versions of ChatGPT (called “GPTs”) that could be tailored to specialized areas of knowledge. From a GPT that offers tax guidance to one that assists in building business models, new custom bots were quickly created by enthusiastic developers.


Currently, in order to access these custom bots, you do need to pay for a ChatGPT subscription at the Plus, Teams, or Enterprise tiers of the service. However, it can be a worthwhile investment, given what these bots can do.


Our Recommendations


Below, we’ve collected five GPTs that we think can be useful for law firms. Head on over to the Marketplace to check them out!



Promoted as an “AI legal assistant for everyone, expertly serving both lawyers and non-lawyers alike,” this GPT can provide quick, basic guidance on the legal frameworks and strategic considerations that are relevant to any given case or scenario. The bot will also ask you whether you are an attorney or not, so it can tailor its response to your level of legal expertise.


Legal Companion

Similar to LawGPT, Legal Companion can list the legal principles at play when provided with the basics of a case. It can also be used to conduct research on recent case law and trends around a practice area, informing you of high-award settlements and court decisions.



Personal injury lawyers often need to stay abreast of developments in the medical field—for instance, it’s important to understand current treatment methods for traumatic brain injuries (TBIs). This bot can help summarize the science by searching millions of academic papers and providing citations.


Email Writing Assistant

If you’re inundated with emails on a daily basis, you don’t always have time to craft the perfect response. With this tool, you can enter the basic facts you wish to communicate and quickly generate a message that is clear, properly formatted, and tonally appropriate.


Quality Raters SEO Guide

You’ve poured a lot of time and money into your law firm’s website, but is it optimized for search engines? If you give this GPT a link to a specific webpage, it will rate that webpage for you in terms of content quality and relevance, expertise, authoritativeness, trustworthiness, user experience and design, keyword optimization, and more.


Happy Experimenting!


While you and your team hold the ultimate domain knowledge, custom GPTs can save you valuable time and give your law firm a competitive edge. Whether it’s informing you of impactful court decisions and medical advancements or helping you write better webpages and emails, this developing technology is invaluable for lawyers seeking efficiency without compromising their expertise. Want to learn more about using the latest technology to advance your firm? Reach out to cj Advertising—we’re here to help.