Don’t Skip TV! How Offline Marketing Boosts Your Law Firm’s Online Conversions
Category: cj Blog Updates
This content has been reviewed by Gary O. Bruce
In the crowded and cut-throat space of law firm marketing, branded search is an important indicator of your firm’s reputational health. When potential clients search for your firm by name—like “August Smith & Associates,” for example—rather than generic terms like “personal injury lawyer,” that kind […]
Six Website Elements to Win Over Personal Injury Clients
Category: cj Blog Updates
This content has been reviewed by Gary O. Bruce
Trust means everything in personal injury law, and a website that builds trust is a powerful tool for client acquisition. Your website serves as a virtual storefront, responsible for making a positive first impression on those seeking legal help. But your homepage isn’t the only […]
Don’t Miss the Buzz: Top Tools for Tracking Social Media Trends
Category: cj Blog Updates
This content has been reviewed by Gary O. Bruce
Staying on top of social media trends can feel like a full-time job. Manually scrolling through the feeds of various social media platforms, hoping to identify the newest fads and internet obsessions, is time-consuming and can be an inefficient use of time. Finding trends that […]
TikTok Marketing for Law Firms: Brand Building vs. Direct Leads
Category: cj Blog Updates
This content has been reviewed by Gary O. Bruce
With over a billion active users globally, TikTok has quickly risen to become one of the most popular platforms for content creators and brands alike. It’s no surprise that businesses are flocking to this platform to connect with younger audiences—and yes, that includes law firms! […]
Our Top Takeaways From MozCon 2024 for Law Firms
Category: cj Blog Updates
This content has been reviewed by Gary O. Bruce
MozCon, an annual professional marketing conference geared toward the digital space, is one of the top SEO conferences in North America. Fresh off an enlightening two days of presentations, our cj Integrated Digital team is fired up and raring to go with new insights under […]
New Rules for Online Reviews from the FTC
Category: cj Blog Updates
This content has been reviewed by Gary O. Bruce
Reviews are omnipresent online. Products, businesses, movies, entire cities—just about anything you can think of is tied to a 5-star aggregate somewhere online. But have you ever questioned the authenticity of these reviews? A glowing review can boost a business’s credibility, while a negative one […]
What Law Firms Need to Know About the Google August 2024 Core Update
Category: cj Blog Updates
This content has been reviewed by Gary O. Bruce
Google launched a core update on August 15, 2024, which finished rolling out on September 3. Core updates aim to improve the quality of results on the major search engine. Typically, Google releases two to three per year, and some have bigger impacts on the […]
Is AI the Ultimate SEO Hack?
Category: cj Blog Updates Industry Trends
This content has been reviewed by Gary O. Bruce
AI is no longer something of the future. It’s here, readily available, and now frequently hailed as an incredible SEO tool, capable of performing keyword research, optimizing content, and generating everything from meta descriptions to entire blog posts and articles. There’s no doubt that artificial […]
PRESS RELEASE: cj Advertising Sponsors 2024 East Nashville Tomato 5K
Category: cj Blog Updates cj News
This content has been reviewed by Gary O. Bruce
Nashville-Based Agency Celebrates 30 Years with Continued Community Support Nashville-based advertising agency cj Advertising is proud to announce its sponsorship of the 18th Annual East Nashville Tomato 5K, a cornerstone event of the two-day Tomato Art Fest. Taking place on August 10 and hosted by […]
Leveraging Social Media to Elevate Your Brand: Are You the Next Law Firm Influencer
Category: cj Blog Updates Industry Trends
This content has been reviewed by Gary O. Bruce
Becoming an Influencer When you think of an influencer, you may automatically think of social media stars, typically in the lifestyle and entertainment fields. But you, as a legal professional, can also be a powerful influencer for yourself and your firm. By engaging with your […]