The Lie: Anyone can manage your social media. It’s fairly common to see business executives hand their social media presence over to the millennial in the office, typically an intern or young office assistant. While these individuals are often great at connecting with each other […]
Suit Up: We’re Socializing with LinkedIn
Written By: Rachel Figley, Social Media Specialist at cj Advertising. Interactive’s Social Media Engagement team always encourages our clients to have fun with their Facebook pages. Ugly Christmas sweaters and poodles in the office make for great content on the world’s largest social media platform. Facebook […]
The Ultimate Question…
We call it the Ultimate Question, but most think this question is fairly straightforward.
Partner or Vendor??
When you think of the agency, do you feel we are more of a “partner” in creating your success or a “vendor” who has a specific, but replaceable role?
As a Brand Manager, Arnie Stinks!
At last year’s conference, the agency announced a fundamental change. No longer would I (Arnie) serve as the agency’s sole brand manager. Instead, we developed a program that would tap into the experience of the agency’s most veteran contributors and challenged them to take […]