With such a competitive online environment, website visitors tend to have short attention spans and will leave websites very quickly if they can’t easily navigate to the information they’re looking for. While some bells and whistles are awesome, depending on the industry and target audience, […]
3 Ways Twitter, Facebook, and LinkedIn Are Giving Your Profiles a Makeover
Nothing ages faster than a social media platform. Websites like Twitter, Facebook, and LinkedIn are always changing their styles to keep up with the latest trends. And if you want your profiles to stay stylish and lookin’ good, you have to keep up with those […]
A Series of Social Lies: Part Three
The Lie: Social Media doesn’t generate leads. Congratulations! You’ve embraced the new and ever-evolving world of social media! You’re posting engaging content and boosting your best posts; your reach and engagement levels are growing from month to month; and your recent campaign tripled your audience. […]
A Series of Social Lies: Part Two
The Lie: Anyone can manage your social media. It’s fairly common to see business executives hand their social media presence over to the millennial in the office, typically an intern or young office assistant. While these individuals are often great at connecting with each other […]
Dos and Don’ts for TV Lawyers
Being a lawyer who advertises ain’t easy. You work your ass off building and maintaining a top law practice 364 days a year. But then on day 365, you have to transform into a polished TV spokesperson. Pressure? Not with Creative Services watching your back. […]
Nineteen Years…don’t they go by in a blink? Not really!
60 brands supported, 2M leads, $300 million invested in advertising, and the recovery of a few billion dollars by clients has likely made us all older, busier, and in some cases flat worn out. But it has also brought us and our teams a wealth of […]
Suit Up: We’re Socializing with LinkedIn
Written By: Rachel Figley, Social Media Specialist at cj Advertising. Interactive’s Social Media Engagement team always encourages our clients to have fun with their Facebook pages. Ugly Christmas sweaters and poodles in the office make for great content on the world’s largest social media platform. Facebook […]
Social Proof 2: Man’s New Best Friend
This post was written by Nicole Melton, Producer at cj Advertising. In my last blog post, I promised more on the subject of Social Proof, so here you go. Let’s start with a recap. As author Robert Cialdini explained in his book Influence: The Psychology […]
‘Space Aliens’ Take Over TN Supreme Court
Okay, we got a little “tabloid” with that headline. Little green men are not actually descending on the Tennessee Supreme Court. But images of “space aliens” and other sensational attention-getters are the targets of a court petition meant to further restrict the content of lawyer […]
Super Bowl Proves TV Is King
At cj Advertising, many of us love football. But ALL of us are bat$h!t crazy about advertising. So for ad nerds like us, this Sunday’s big game is like…well… the Super Bowl. The innovative commercials serve as creative inspiration and remind us of television’s place atop the advertising throne. […]