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Personal Injury Content – Educate or Someone Else Will
For personal injury law firms, calls and form submissions are priority #1. A higher volume of leads, whether qualified or not, means more potential cases. Naturally, this means that contact forms and phone numbers are present and persistent on all pages of a law firm’s […]
E-E-A-T: The Addition of Experience to Google’s E-A-T Algorithm
What is Google E-A-T? E-A-T stands for Expertise, Authoritative, and Trustworthiness and is used as a concept in Google’s algorithm as one way to evaluate search quality. The first version of this was integrated back in 2014, but it has recently gotten an upgrade. The […]
ChatGPT and the Effect on Personal Injury Law Firms
What is ChatGPT? ChatGPT is an AI-powered chatbot that was released in November 2022 by OpenAI. This is a fancy way of saying it’s a machine trained to respond accurately and appropriately to conversational prompts. It is currently released as a testing preview, meaning users […]