AI-generated content is everywhere right now. Most of it feels the same. Same cadence. Same faces. Same “perfect” delivery that doesn’t sound like a real person you’d trust on a hard day.
At cj Advertising, we’ve launched a new AI-themed creative concept that uses humor to make a simple point: in a world full of artificial everything, the people at your firm are what matter most after an accident or injury.
Why this works for personal injury firms
Your prospects are already tired of perfect, polished content that feels fake. This creative leans into that fatigue and positions your firm as the authentic alternative.
Here’s what makes it effective:
- It’s instantly relatable – people recognize AI content now
- It’s memorable through humor, not volume
- It reinforces trust when someone needs legal help
- It works across multiple media placements
Make it yours
The custom piece is simple: we film your firm being authentic in the middle of all that AI chaos. We’ll handle the rest, whether you want to shoot in Nashville or we help coordinate something in your location.
Your custom segment fits your brand voice, your comfort level on camera, and your practice focus. We’ll guide the scripting and pacing, so it feels natural.
Broadcast, social, or both
This concept works as a standalone broadcast spot or as part of your awareness-building social strategy. It’s particularly effective as a top-of-funnel piece that you can layer retargeting campaigns on top of.
The structure is modular, so we can cut it for different formats and placements based on what makes sense for your market and budget.
Ready to try something different?
Want to run this in your market and make it your own? Email askus@cjadvertising.com to book a shoot with our Creative Services team. We’ll create your custom version and help you launch with confidence.
