There was an article posted on Forbes.com back in February that’s just now getting attention in the IP circles. It focused on a Wisconsin case dealing with keyword advertising where one firm bought another firm’s name in their PPC program that ended in a lawsuit. […]
Google says: “We take trademarks seriously”
In our ongoing attempts to get a straight answer from Google regarding their monitoring of trademarks being used without authorization, our interactive team came across a procedure for filing complaints that also serves as a registration portal for trademarks. Simply put, by registering our trademarks […]
Google Does It Again!!!
In our pursuit of trademark infringers over the past couple months; we noticed changes in Google’s keyword targeting algorithm that governs the display of paid ads in search results pages. Prior history had proven that if another law firm showed up in the paid ads […]